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Corporate Sponsors and Partnerships

Partner With New York Jazz Workshop

Reach a passionate, educated, culturally engaged audience in New York City and beyond.

Who We Are

The New York Jazz Workshop has been Manhattan’s premier music school since 2008. Located in the heart of Midtown, steps from Times Square and Penn Station, we serve over 4,000 students annually through private lessons, weekly group classes, summer intensives, and international music retreats in Italy, Brazil, and Japan.

We are more than a school — we are a community. Our students are working professionals, creative thinkers, and lifelong learners who share a passion for music and culture. Our faculty are world-class musicians affiliated with Juilliard, NYU, Manhattan School of Music, and the Lincoln Center Jazz program.

A partnership with NYJW connects your brand with this community — through our concerts, programs, digital platforms, and a newsletter with an unusually high engagement rate.


Our Audience — By the Numbers

Our audience skews toward educated, culturally active adults aged 25–55, concentrated in New York City with significant reach across the US and internationally — especially during our summer intensive and international retreat seasons.

4,500+

Monthly Website Visitors

[Update with Google Analytics]

10,000+

Monthly Page Views

[Update with Google Analytics]

18,000+

Facebook Followers

Engaged jazz community

5,000+

Email Subscribers

Opt-in only — no purchased contacts

50%+

Newsletter Open Rate

vs. ~21% industry average

4,000+

Students Per Year

Ages 11 to adult


December 5 – March 4, 2026

December 5 – March 4, 2026


What You Can Sponsor

Live Concert Series — Manhattan

We host a monthly jazz concert series at our Midtown facility and partner venues across New York City. Our 2026 concert calendar is active now through May, with programs still available for sponsorship. Each concert is promoted through our website, email newsletter, and social media in the weeks leading up to the event.

Concert sponsorship is ideal for brands seeking live event visibility with a sophisticated NYC audience. We can customize the series theme, artist selection, and event format around your brand’s values and goals.

  • Monthly concerts scheduled through May 2026 — immediate availability
  • Promotion begins 3–4 weeks before each event across email and social media
  • Option to co-brand the entire series or sponsor individual concerts
  • Your logo on all event materials, social posts, and email announcements
  • Optional: complimentary tickets for your team or clients

International Music Retreats

Each year NYJW leads immersive music retreats abroad. In 2026 we have programs in Italy (Tuscany, June) and Japan (Kyoto, September). These programs attract dedicated musicians and music lovers who travel internationally specifically to participate — a high-value, high-engagement audience.

International retreat sponsorship is ideal for travel brands, instrument makers, lifestyle products, airlines, and cultural organizations seeking an aspirational, culturally rich association.

  • Italy: Jazz Improvisation Camp in Tuscany — June 2026
  • Japan: Kyoto Jazz Immersion — September 2026
  • Brand placement in pre-departure communications, on-location signage, and post-trip content
  • Product placement opportunities at the retreat (instruments, gear, food & beverage, wellness)
  • Post-program photo and video content featuring your brand for social and blog use

Newsletter & Blog Sponsorship

Our email newsletter reaches over 5,000 opted-in subscribers with an open rate above 50% — more than double the industry average for arts and education organizations. Our blog reaches jazz students, educators, and enthusiasts worldwide.

Newsletter and blog sponsorship is ideal for brands that want consistent, targeted digital visibility without the noise of general social media advertising. Your brand appears in a trusted, curated environment that our audience genuinely reads.

  • Newsletter: your logo and a short message in monthly sends
  • Blog: dedicated product review or feature article written by NYJW editorial staff
  • Option for a dedicated email blast to the full subscriber list
  • All content is authentic — we only feature products and brands we would genuinely recommend to our community

Education Programs & Workshops

Support a specific workshop, summer intensive, or teen program and align your brand with music education. Particularly meaningful for brands in the music industry (instruments, software, gear), education technology, or family-oriented products.

  • Your logo on workshop materials, registration pages, and faculty communications
  • Named sponsorship available: e.g., “The [Brand Name] Summer Jazz Intensive”
  • Option to provide product samples or demonstrations to workshop participants

Programs Available for Sponsorship

The following programs are actively seeking sponsors for 2026. Each can be sponsored individually or as part of a broader partnership package.

NYJW Bebop Summer Intensive — Sponsorship Available
Bebop Summer Intensive
Brazil Music Retreat — Sponsorship Available
Brazil Music Retreat — Salvador de Bahia
Guitar Mastery Summer Intensive — Sponsorship Available
Guitar Mastery Summer Intensive
Jazz Improvisation Summer Intensive — Sponsorship Available
Jazz Improvisation Summer Intensive
Piano Summer Intensive — Sponsorship Available
‘The Keys’ Piano Summer Intensive
Teen Summer Jazz Camp — Sponsorship Available
Teen Summer Jazz Camp
Vocal Summer Intensive — Sponsorship Available
Vocal Summer Intensive
Monthly Jazz Concert Series — Sponsorship Available
Monthly Jazz Concert Series
Intro to Jazz Improvisation Workshop — Sponsorship Available
Intro to Jazz Improvisation Workshop

Sponsorship Tiers

We offer four tiers to match different budgets and goals. All tiers include a listing on our sponsors page and a link to your website. Higher tiers add digital, event, and content benefits. Custom packages are always available — see below.

Friend

$500 / year

Digital presence, low commitment


  • Logo on NYJW sponsors page with link
  • Thank-you mention in monthly newsletter
  • Quarterly analytics report

Supporter

$1,500 / year

Active digital visibility


  • Everything in Friend
  • Logo in monthly newsletter (12 issues)
  • Logo on program flyers & social posts
  • 3 branded social media posts per year
  • Quarterly analytics report

Partner

$3,500 / year

Events + digital + content


  • Everything in Supporter
  • Logo on concert & event signage
  • Verbal acknowledgment at live events
  • Dedicated blog feature or product review
  • 5 custom social media posts per year
  • Quarterly analytics report

Title Sponsor — $7,500 / year

Maximum visibility across all NYJW platforms, events, and programs. Your name on a program.

  • Named sponsorship of a full program or concert series — e.g., “The [Brand] Jazz Concert Series”
  • Prominent logo placement on homepage and all relevant program pages
  • Logo featured in every monthly newsletter for 12 months
  • One dedicated email blast to the full subscriber list
  • Product placement at all sponsored events and workshops
  • International retreat co-branding (Italy or Japan program of your choice)
  • 5 custom social media content pieces per year
  • Full logo on all event signage and printed materials
  • Verbal acknowledgment at every sponsored event
  • Monthly analytics report on reach and engagement
  • First right of renewal before other sponsors

Custom Packages

Not sure which tier fits? We’re happy to build a custom package around your specific goals, budget, and timeline. Some examples of what sponsors have asked for:

  • Sponsoring a single concert rather than a full year
  • Product sampling at one specific workshop or intensive
  • A one-time dedicated blog post or product review
  • International retreat sponsorship only (Italy or Japan)
  • Newsletter-only sponsorship at a lower entry point

We are a founder-led organization with 18 years in New York City’s music community. That means fast decisions, personal relationships, and genuine flexibility. You’ll work directly with Marco Chelo, Co-Founder — not an agency or account manager.


Interested? Let’s Talk.

We’d love to learn about your brand and explore how a partnership could work for both of us. No commitment required for an initial conversation.

Contact Marco Chelo, Co-Founder & Technical Director

marco@newyorkjazzworkshop.com   |   (917)340-0270

Winter Series

  • Bebop/Improv WINTER intensive – 2 days.
  • Vocal WINTER Intensive – 2 days

Summer Series

  • July: BeBop Summer Intensive (4 day intensive)
  • July: Jazz Improvisation Summer Intensive 1 (4 day intensive)
  • July: Guitar Summer Intensive (4 day intensive)
  • Aug: Vocal Summer Intensive 1 & 2 (4 day intensive)
  • Aug: ‘The Keys’ Piano/Keyboard Summer Intensive (3 day intensive)
  • Aug: Brazilian Music Summer Intensive (4 day intensive)

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